Research methods for business : a skill-building approach/ (Record no. 75348)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01456nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 978-81-265-3131-8 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 650.072 |
| Item number | UMA/R |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Uma Sekaran. |
| 245 10 - TITLE STATEMENT | |
| Title | Research methods for business : a skill-building approach/ |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed.; |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi: |
| Name of publisher | Wiley India, |
| Year of publication | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xx, 468 p. ; |
| Other physical details | ill. ; |
| 520 1# - SUMMARY, ETC. | |
| Summary, etc | "Research Methods for Business: A Skill Building Approach is a concise and straightforward introduction for students to the world of business research. The skill building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran's popular and accessible style of writing, Roger Bougie draws upon his extensive experience of the field to present an up-to-date guide on business research for the aspiring future manager." "The fifth edition has a new chapter on qualitative data analysis, featuring a case study of the research process. The chapters on scientific investigation, the broad problem area and defining the problem statement, measurement of variables, experimental designs, sampling, and quantitative data analysis have all been substantially revised. Additional real-life cases have been included and examples are taken from Europe, Asia and the US to give students a comprehensive view of modern business research methods."--BOOK JACKET. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Business |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bougie, Roger. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BK |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | |
| Damaged status | |
| Home library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|
| Kannur University Central Library | Stack | 26/05/2018 | 619.00 | 650.072 UMA/R | 67556 | BK |