Services marketing : (Record no. 73925)

000 -LEADER
fixed length control field 00446cam a2200157ua 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 978-81-203-4560-7
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Srinivasan R.
245 ## - TITLE STATEMENT
Title Services marketing :
Remainder of title the Indian context /
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi
Name of publisher PHI Learning Pvt. Ltd.
Year of publication 2012
300 ## - PHYSICAL DESCRIPTION
Number of Pages 273p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Services marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing
001 - CONTROL NUMBER
control field 19829
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Withdrawn status
Lost status
Damaged status
Holdings
Collection code Home library Shelving location Date acquired Full call number Accession Number Koha item type
Stack Kannur University Central Library Stack 05/07/2015 658.8 SRI/S 66134 BK

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