Maketing :concepts and strategies / (Record no. 70144)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00359cam a2200145ua 4500 |
| 082 14 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | PRI/M |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Pride, William M . |
| 245 00 - TITLE STATEMENT | |
| Title | Maketing :concepts and strategies / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th ed.; |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New delhi : |
| Name of publisher | All india , |
| Year of publication | 2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 666p ; |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ferrell,O C. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BK |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | |
| Damaged status | |
| Home library | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|
| Kannur University Central Library | 05/07/2015 | 350.00 | 658.8 PRI/M | 62355 | BK |