Beyond consumer marketing: sectoral marketing and emerging trends / (Record no. 69759)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00357cam a2200133ua 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0-7619-3258-5 |
| 082 14 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 381.0954 |
| Item number | PAN/B |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Panwar, J S . |
| 245 10 - TITLE STATEMENT | |
| Title | Beyond consumer marketing: sectoral marketing and emerging trends / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi : |
| Name of publisher | Response Boks , |
| Year of publication | 2004. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 487p. ; |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BK |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | |
| Source of acquisition | KU/Pl.D./UGC/786/05 dtd.18/06/2005 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | |
| Damaged status | Collection code | Home library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|
| Stack | Kannur University Central Library | Stack | 05/07/2015 | 460.00 | 381.0954 PAN/B | 61970 | BK | |
| Kannur University Central Library | 05/07/2015 | 460.00 | 381.0954 PAN/B | 62365 | BK | |||
| Kannur University Central Library | 05/07/2015 | 381.0954 PAN/B | 62849 | BK |