Mindf*ck : inside Cambridge Analytica's plot to break the world (Record no. 60597)
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000 -LEADER | |
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fixed length control field | 01570nam a22001457a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 978178165068 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 355.3434 |
Item number | WYL/M |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Wylie, Christopher |
245 ## - TITLE STATEMENT | |
Title | Mindf*ck : inside Cambridge Analytica's plot to break the world |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | London |
Name of publisher | Profile books |
Year of publication | 2019 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 269p. |
520 ## - SUMMARY, ETC. | |
Summary, etc | What if you could peer into the minds of an entire population? What if you could target the weakest with rumours that only they saw?<br/><br/>In 2016, an obscure British military contractor turned the world upside down. Funded by a billionaire on a crusade to start his own far-right insurgency, Cambridge Analytica combined psychological research with private Facebook data to make an invisible weapon with the power to change what voters perceived as real.<br/><br/>The firm was created to launch the then unknown Steve Bannon's ideological assault on America. But as it honed its dark arts in elections from Trinidad to Nigeria, 24-year-old research director Christopher Wylie began to see what he and his colleagues were unleashing.<br/><br/>He had heard the disturbing visions of the investors. He saw what CEO Alexander Nix did behind closed doors. When Britain shocked the world by voting to leave the EU, Wylie realised it was time to expose his old associates. The political crime of the century had just taken place - the weapon had been tested - and nobody knew. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Political corruption |
-- | World politics |
-- | Information warfare |
-- | Political campaigns--Corrupt practices |
-- | Presidents--Election-United states |
-- | Whistle blowing |
-- | Social media |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | BK |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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Home library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
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Kannur University Central Library | Stack | 20/01/2021 | 599.00 | 355.3434 WYL/M | 52081 | BK |