Managing sport organizations (Record no. 59993)
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000 -LEADER | |
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fixed length control field | 01613cam a22001574a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0736038264 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 796.069 |
Item number | HER/M |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Personal name | Acosta Hernández, Rubén |
240 10 - UNIFORM TITLE | |
Uniform title | Dirección, gestión y administración de las organizaciones deportivas. |
245 10 - TITLE STATEMENT | |
Title | Managing sport organizations |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Champaign, IL |
Name of publisher | Human Kinetics |
Year of publication | 2002. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xii, 299 p. |
Other physical details | ill. ; |
520 ## - SUMMARY, ETC. | |
Summary, etc | Dr. Rubén Acosta has built the International Volleyball Federation from a $100,000 operation to a $200,000,000 organization through his great understanding of sport marketing and management. In his book, Managing Sport Organizations, Dr. Acosta conveys his marketing and management insights and expertise. As a result, you will be able to build a successful sport program on the local, national, or international level.<br/><br/>Dr. Acosta offers straightforward advice to improve communication objectives, public relations goals, and promotion efforts—areas that many organizations fail to execute properly. The author goes into detail to show you how to market and promote a sport or event to the media and to train personnel and recruit members to aid in promotion. He also gives specific promotional strategies, such as having athletes promote the sport in their own community or country.<br/><br/>In addition, Dr. Acosta provides you with the skills needed to set and meet short-and long-term goals for your sport organization. The book is designed so that you will be able to build a sport organization from the ground up or improve on an existing organization. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Sports administration. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | BK |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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Home library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
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Kannur University Central Library | Stack | 24/11/2020 | 796.069 HER/M | 50990 | BK |