Services Marketing (Record no. 56996)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00406nam a22001817a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789353160777 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | SER |
| 245 ## - TITLE STATEMENT | |
| Title | Services Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Chennai |
| Name of publisher | McGraw Hill |
| Year of publication | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 582p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zeithaml,Valarie A |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bitner,Mary Jo |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gremler,Dwayne D |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ajay pandit |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BK |
No items available.