Essentials of marketing research (Record no. 50097)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00435cam a2200181ua 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-0-415-89928-4 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | SIL-E |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Silver, Lawrence. |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of marketing research |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Routledge |
| Date of publication, distribution, etc. | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 362p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stevens, Robert. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wrenn, Bruce. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Loudon, David. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BK |
No items available.