Kleppner's advertising procedure (Record no. 37108)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00390nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788131719558 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | LAN/K |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Lane,W.Ronald |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | King,Karen Whitehill |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Russel,J.Thomas |
| 245 ## - TITLE STATEMENT | |
| Title | Kleppner's advertising procedure |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16th. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Noida |
| Name of publisher | Pearson |
| Year of publication | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 782p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Advertising |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BK |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | |
| Damaged status | |
| Current library | |
| Collection code | Home library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|
| Stack | Kannur University Central Library | Stack | 29/12/2015 | 659.1 LAN/K | 36586 | BK |