Myth of the ethical consumer / (Record no. 33917)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01853cam a22001934a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780521766944 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780521747554 (pbk.) |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 174 |
| Item number | DEV/M |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Devinney, Timothy M. |
| 245 14 - TITLE STATEMENT | |
| Title | Myth of the ethical consumer / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Cambridge ; |
| -- | New York : |
| Name of publisher | Cambridge University Press, |
| Year of publication | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xvii, 240 p. : |
| Other physical details | ill. ; |
| Accompanying material | 1 videodisc (DVD-ROM : sd., col. ; 4 3/4 in.) |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | "Do consumers really care where products come from and how they are made? Is there such a thing as an 'ethical consumer'? Corporations and policy makers are bombarded with international surveys purporting to show that most consumers want ethical products. Yet when companies offer such products they are often met with indifference and limited uptake. It seems that survey radicals turn into economic conservatives at the checkout. This book reveals not only why the search for the 'ethical consumer' is futile but also why the social aspects of consumption cannot be ignored. Consumers are revealed to be much more deliberative and sophisticated in how they do or do not incorporate social factors into their decision making. Using first-hand findings and extensive research, The Myth of the Ethical Consumer provides academics, students and leaders in corporations and NGOs with an enlightening picture of the interface between social causes and consumption"-- |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | "The Ethical Consumer and Myth The notion of ethical consumers has evolved over the last 25 or more years from an almost exclusive focus on environmental issues to a concept that more broadly incorporates matters of conscience, only to return to its "green" roots with the recent concerns about global climate change"-- |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Consumption (Economics) |
| -- | Occupational ethics |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Auger, Pat. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Eckhardt, Giana M. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BK |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | |
| Damaged status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|
| Stack | Kannur University Central Library | Kannur University Central Library | Stack | 28/07/2015 | 174 DEV/M | 31398 | BK |