Marketing research: a South Asian perspective / (Record no. 31025)
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000 -LEADER | |
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fixed length control field | 00574cam a2200217ua 4500 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Item number | CHU/M |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Churchill,, Gilbert A. |
245 10 - TITLE STATEMENT | |
Title | Marketing research: a South Asian perspective / |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Australia: |
Name of publisher | Cengage learning, |
Year of publication | 2009. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 687p.. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Management |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing management |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Market research |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing intelligence |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Iacobucci,, Dawn |
700 02 - ADDED ENTRY--PERSONAL NAME | |
Personal name | Israel,, D. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | BK |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Withdrawn status | |
Lost status | |
Damaged status | |
Current library | Kannur University Central Library |
Home library | Date acquired | Full call number | Accession Number | Koha item type |
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Kannur University Central Library | 23/05/2014 | 658.83 CHU/ | 27402 | BK |