Brand management: text and cases / (Record no. 31014)
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000 -LEADER | |
---|---|
fixed length control field | 00470cam a2200193ua 4500 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.827 |
Item number | HAR/B |
245 00 - TITLE STATEMENT | |
Title | Brand management: text and cases / |
250 ## - EDITION STATEMENT | |
Edition statement | 2 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New delhi: |
Name of publisher | Excel books, |
Year of publication | 2002. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 477p.. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Management |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing management |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Brand management |
700 02 - ADDED ENTRY--PERSONAL NAME | |
Personal name | Harsh V. Verma, |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | BK |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Withdrawn status | |
Lost status | |
Damaged status | |
Current library |
Home library | Date acquired | Full call number | Accession Number | Koha item type |
---|---|---|---|---|
Kannur University Central Library | 23/05/2014 | 658.827 HAR/ | 27391 | BK |