Principles of marketing (Record no. 2288)
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000 -LEADER | |
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fixed length control field | 00433cam a2200181ua 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 81-203-1490-5 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9788131731017 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | KOT/P |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Kotler, Philip |
245 10 - TITLE STATEMENT | |
Title | Principles of marketing |
250 ## - EDITION STATEMENT | |
Edition statement | 8th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Delhi |
Name of publisher | Prentice Hall |
Year of publication | 1999 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xvii. |
Accompanying material | With disk |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing management |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Management |
700 02 - ADDED ENTRY--PERSONAL NAME | |
Personal name | Armstrong, Gary |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | BK |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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Current library | |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Withdrawn status | |
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Current library | |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
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Current library |
Collection code | Home library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
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Stack | Kannur University Central Library | Stack | 23/05/2014 | 595.00 | 658.8 KOT/P | 05415 | BK |
Stack | Kannur University Central Library | Stack | 23/05/2014 | 525.00 | 658.8 KOT/P | NB052 | BK |
Stack | Kannur University Central Library | Stack | 21/07/2016 | 595.00 | 658.8 KOT/P | 42001 | BK |
Stack | Kannur University Central Library | Stack | 17/11/2016 | 525.00 | 658.8 KOT/P | 44151 | BK |