Marketing research / (Record no. 10902)
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000 -LEADER | |
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fixed length control field | 00561cam a2200229ua 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9971-51-389-7 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Item number | AAK/M |
100 0# - MAIN ENTRY--AUTHOR NAME | |
Personal name | Aaker,, David A. |
245 10 - TITLE STATEMENT | |
Title | Marketing research / |
250 ## - EDITION STATEMENT | |
Edition statement | 7th. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New York: John Wiley & Sons: |
Name of publisher | John Willy & Sons, |
Year of publication | 2003. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xvi, 751p.. |
500 ## - GENERAL NOTE | |
General note | Includes index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Management |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing Research |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | BK |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Withdrawn status | |
Lost status |
Damaged status | Home library | Current library | Date acquired | Full call number | Accession Number | Koha item type |
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Kannur University Central Library | Kannur University Central Library | 23/05/2014 | 658.83 AAK/ | 12774 | BK |