De Bono, Edward.

Lateral thinking: a textbook of creativity/ - London: Penguin, 1970. - 260 p.

The way the mind works-difference between lateral and vertical thinking-attitudes towards lateral thinking-basic nature of lateral thinking-the use of lateral thinking-challenging assumptions-innovation-suspended judgement-dominant ideas and crucial factors-fractionation-brainstorming-blocked by openness

Through a series of special techniques, in groups or working alone, Edward de Bono shows us how to look at problems from a variety of angles and in so doing offer up solutions that are as ingenious as they are effective. After reading this book you will become a much more productive and formidable thinker.

978-0-241-25754-8


Creativity

153.35 / BON/L

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