Dr. Hermann Gundert Central Library catalog

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Perreault, William D .

Basic marketing: global managerial approach / - 15th ed.; - New Delhi : Tata Mc Graw Hill , 2006. - 844p ;

ISBN: 0-07-062018-0

Subjects--Topical Terms:
Marketing management

Dewey Class. No.: 658.8 / PER/B

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