Jeannet, Jean Pierre .
Global marketing strategies / - 6th ed.; - New Delhi : Bizantra , 2003. - 918p ;
81-85502-85-4
Marketing management
658.8 / JEA/G
Global marketing strategies / - 6th ed.; - New Delhi : Bizantra , 2003. - 918p ;
81-85502-85-4
Marketing management
658.8 / JEA/G