Naresh K Malhotra .
Marketing research: an applied orientation / - 4th ed.; - New Delhi : Prentice Hall , 2001. - 763p ;
81-203-3044-7
Marketing research
658.83 / NAR/M
Marketing research: an applied orientation / - 4th ed.; - New Delhi : Prentice Hall , 2001. - 763p ;
81-203-3044-7
Marketing research
658.83 / NAR/M