Stanton, William J. et al.
Fundamentals of marketing - 10th ed. - New York Mc Graw-Hill 1994 - xxviii, 697p.
Marketing- Management
Management
658.8 / STA/F
Fundamentals of marketing - 10th ed. - New York Mc Graw-Hill 1994 - xxviii, 697p.
Marketing- Management
Management
658.8 / STA/F