Dr. Hermann Gundert Central Library catalog

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Shopper Buyer and Consumer behavior: theory and marketing applications / - 2nd - New Delhi: Biztantra, 2005. - xxi, 598p..

Includes index.

ISBN: 81-7722-383-6

Subjects--Topical Terms:
Consumer behavior
Management

Dewey Class. No.: 658.834 2 / LIN/C

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